Healthcare video production in Ireland

One topic per film, explained by the clinicians who do the work. For the Institute of Eye Surgery we made a series of 15: what to expect at a consultation, laser eye surgery, cataract surgery, dry eye, low vision and more, most of them between one and two minutes long. The pace is deliberately unhurried, because the viewer is often nervous, and close shots of the tests and scans show exactly what will happen.

Short films on one subject are easy to send before an appointment, play on a waiting-room screen or link from a booking email, and one can be updated without remaking the rest. The same series included a film for community optometrists on the clinic’s shared-care pathway for cataract patients, so one shoot served patients and professionals alike.

Quietly, with a small crew, working around your patients and staff rather than in their way. We plan the day with you first: which rooms we can use, when they’re free, and who will appear on camera. Clinical rooms look best clean and well lit, so we bring our own lighting and keep the kit compact.

For the Institute of Eye Surgery we filmed the reception, the consulting rooms and real eye tests up close. For Nua Healthcare we filmed inside its mobile sensory units, with its Director of Supported Living and Occupational Therapy Manager on camera. For the National Ambulance Service, we filmed responders, the control room and a CPR training scene. Consent and release forms for patients and service users are usually arranged by you, since you hold the relationships. We send our form for signing, and on the day we can help gather forms, with an iPad so people can sign electronically.

Film the person’s life, not just their interview. For Air Liquide Healthcare we sat down with a woman living with type 1 diabetes in her own home, then followed her day: training at the gym, a long walk on the coast, meals, and close-ups of her insulin pump in real moments. The interview carries the story and the day shows it.

Bluebird Care’s Christmas advert works the other way: a scripted story about an older woman’s first Christmas alone, played by cast actors, because a scripted advert needs the same moment take after take. For a story that has to be true, film real people; for a story you need to control, cast actors. We’ll help you decide which suits your film.

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Let your own staff explain why they stay. Bluebird Care’s nurse recruitment film is built entirely from interviews with its nurses and clinical managers, talking about why they chose home nursing over the acute sector. A nurse talking about nursing is more convincing to a candidate than any advert.

Show the job too. The National Ambulance Service’s film for its Community First Responder programme follows volunteers from the alert on their phone to grabbing their kit, with a CPR training scene and a survivor’s story at the end. A candidate sees exactly what they’d be signing up for. From the same shoot we cut vertical versions for social media.

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