Output Sports video retainer case study
Output Sports makes a sensor and app that test athletes’ strength, power and movement. We made its first promo in 2020, then case studies, launch films and athlete stories, much of it on two monthly retainers: April 2022 to July 2023, and again from June 2026. Here is every project, in order.
Launch films, case studies and athlete stories for Output Sports, from 2020 to 2026, project by project.
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How the Output Sports retainers worked
A video team for a product that coaches and physios need to see working.
- When
- November 2020 to 2026
- Retainers
- April 2022 to July 2023, and from June 2026
- Films
- 19 films from 10 projects
What Output needed
A steady run of films to sell a product that coaches and physios need to see working: launch films for each new product and feature, proof from real customers, and short content for social media around each launch and event.
How the retainers worked
Both ran monthly. The second, from 1 June 2026, gave Output one shoot day, one hero film and four social edits a month, with anything unused carried over. Planning each month around one shoot day let a single day feed a launch film, reels and interviews.
What each month included
- One shoot day
- One hero film
- Four social edits
- Unused items carried over
- Storyboards before the shoot
- Every cut reviewed on Vimeo
One shoot day, one hero film, four social edits, unused items carried over, storyboards before the shoot, every cut reviewed on Vimeo.
“Mango Media’s attention to detail is very good, and they give us ample time to understand what we want to get from the video through storyboarding. Their cinematographic skills are impressive as well; they’re able to create aesthetically pleasing videos thanks to their good eye for films.”
2020 to 2021: the first films
A first promo, then case studies with the coaches who use Output.
November 2020
The first promo
A film for physios and strength coaches on what the sensor measures and how coaches use the data, shot on a Sunday in an empty Dublin gym with Leinster Rugby’s Adam Byrne. We filmed the rest of Output’s exercise list the same day, as a library for later films.
One film
2021
Case studies with coaches
Coaches at Leinster Rugby and Terenure College on how they use Output with their players, so buyers hear it from other coaches, not from Output. We filmed Terenure on 12 July 2021, and Output signed it off on 16 August, five weeks later.
Two films
2022 to 2023: the first retainer
A monthly retainer from April 2022 to July 2023: a launch, athlete stories, features and an introduction.
July 2022
The Output V2 launch
The launch film for Output V2, the new version of the sensor, and a 15-second teaser to build up to it. We filmed in early July, including a day at CBC Monkstown, and delivered the launch film in the middle of the month.
Two films
September 2022
Stories from the people who use it
Four longer films with people who train and coach with Output: two athlete stories, a climber on the wall and on rock, and CBC Monkstown, the Dublin school we filmed in July. Each one shows the sensor in their own training, not in a studio.
Four films
Winter 2022
New features, explained
Two product films for coaches: one launching the new Workouts feature, and one for practitioners, showing physios and coaches testing athletes in the gym, on the track and on the pitch. The practitioners film also had a 29-second cut for social media.
Two films
May 2023
An introduction to Output
A 3:48 film for new customers, from the first test to the data on a coach’s screen, with a voiceover. A version for the US market followed in June 2023. The first retainer ran until the end of July that year.
One film
2026: back on retainer
Spring launches, then a new monthly retainer from 1 June 2026.
March 2026
A brand film, and a Hyrox version
A 53-second brand film of athletes in several sports testing with Output, then the same film recut for Hyrox athletes, approved on 23 March, with a set of short Hyrox reels for social media from the same footage.
Two films
March 2026
The Output Program launch
The launch film for Output Program, filmed in the gym and the lab on one shoot day, then two shorter cuts for social media in April, so the launch had a main film and cut-downs from a single day of filming.
Two films
May 2026
Athletes and coaches, in their words
Athletes and coaches talk about how they train and coach with Output, filmed in the gym in May and cut together into one film of two minutes and 23 seconds, in their own words.
One film
June 2026
The second retainer begins
The first month of the new retainer: a Hyrox film shot on 3 June, a film for coaches and an upright cut for athletes. Each month gave Output one shoot day, one hero film and four social edits, with anything unused carried over.
Two films
What Output Sports said
“They go above and beyond during the filming days, dedicating their effort and energy to filming all the different things that we want to do. It has been a dream.”
“Work with Mango Media and listen to their expertise. The value that they’ve added to our project has been amazing.”
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Pick a time for a free 30-minute call with us about a run of films for your product. Bring your launches, your athletes and your year ahead. No hard sell, just an honest chat.
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