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Always searching: two recruiters in camouflage, for STRIVE

STRIVE Search was a new Dublin recruitment agency that needed people to notice it. Its founders wanted something between a boardroom shoot and a comedy advert: serious professionals who don’t take themselves too seriously. We filmed them in camouflage suits and binoculars, searching Phoenix Park for talent, in one day in January 2024.

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Strive Search: Recruitment brand film Strive Search · Recruitment brand filmRecruiters in camouflage stake out the park in search of new talent

What STRIVE needed, and what we made

When
September 2023 to February 2024
Where
Phoenix Park and the docklands, Dublin
Films
A comic film, a straight film and outtakes

What they needed

Video to get a new agency’s name out on LinkedIn, with personality and a strong first ten seconds, filmed outdoors in Dublin.

What we filmed

Founders Kevin Halligan and Stephen Hoban in over-the-top camouflage, spotting people in the park who would suit unlikely jobs, then dropping the disguise to make the pitch. Scripts were written with the founders, and “search” replaced “hunt”, because headhunting sounds negative.

What it did

STRIVE told us people mentioned the first film to them, including people who hadn’t liked the post. On Clutch, it said the videos increased its views and clicks, and that the outtakes video did very well.

What we delivered

  • Concept and scripts, written together
  • One shoot day on two cameras
  • The comic brand film
  • A second, straight founders film
  • Social versions
  • An outtakes video

Concept and scripts, written together, one shoot day on two cameras, the comic brand film, a second, straight founders film, social versions, an outtakes video.

“If you have a clear concept, the team will bring it to life. Equally, if you don’t have a defined idea, Mango Media can propose ideas.”

Kevin Halligan, STRIVE SearchDirectorVerified review on Clutch

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Pick a time for a free 30-minute call with us about your brand film. Bring the story behind your product and where the film will run. No hard sell, just an honest chat.

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DCU Innovate, Old Finglas Road, Glasnevin, Dublin 11

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