Five languages, one day on campus, for DCU
Dublin City University asked us for a short film to sell a degree that covers five languages, at a time when intake had fallen and AI was seen as a threat to language learning. We filmed graduates and students on the Glasnevin campus on 22 January 2026, each with a line in a different language, and the final film was signed off in March.
Corporate videoWatch the film
What DCU needed, and what we made
- When
- November 2025 to March 2026
- Where
- DCU’s Glasnevin campus, Dublin
- Length
- One shoot day, a 71-second film
What they needed
DCU’s Communications team wanted a short film for a language degree covering five languages. It had to sell study abroad and careers, and show the course as learning a culture as well as a language.
What we filmed
One full day on campus: two graduates now working in industry and three current students, each speaking a line in Japanese, French, Spanish, German or Chinese, then students and lecturers at work in the language lab.
Subtitles that work twice
Every spoken line carries English subtitles and subtitles in the speaker’s own language, written for accessibility and checked by DCU before sign-off.
What we delivered
- One full shoot day on campus
- A 71-second course film
- Subtitles in English and five languages
- Two short social versions
- Name cards and branded titles
- Masters in 4K, 1080p and 720p
One full shoot day on campus, a 71-second course film, subtitles in English and five languages, two short social versions, name cards and branded titles, masters in 4K, 1080p and 720p.
“It’s perfect. I’m very happy with it. […] Thank you for your patience and for taking all the feedback on board so quickly. It was an absolute pleasure working with you.”
From brief to final, step by step
A tight script, one day of filming, and the first cut back in eight days.
Step 01
November 2025: the brief
DCU asked for a 60-second film for the degree, plus short versions for social.
Step 02
January 2026: the script and plan
We cut the script down to fit the length and shared the production plan and storyboard before the shoot.
Step 03
22 January: the shoot
Speakers arrived at 9:30am, the spoken lines were done by lunch, and we filmed the language lab and campus in the afternoon.
Step 04
30 January: the first cut
The first version went to DCU eight days after the shoot.
Step 05
March 2026: signed off
One line was re-recorded and cut in, the subtitles were checked, and the final film was signed off on 20 March.
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